Placed amongst the 50 most influential soft powers in India by the Open Magazine for two consecutive years, Palghat Ramprasad is one of the most sought after South Indian Carnatic music vocalist both in India and abroad. Grandson of the legendary mridangist Palghat Mani Iyer and disciple of his father Sri Rajaram, Ramprasad’s debut to concerts was in 1988 YACM in Chennai, as an eight-year old, and he was awarded the title, ‘the best artist’ of the series. Hailed as a childprodigy, even as a teenager, Ramprasad shared stage with legendary artists who were Padma awardees such as Sri Umayalpuram Sivaraman, Sri Palghat Raghu, Sri TV Gopalakrishnan, to name a few. Ramprasad has a huge fan-following for being a stickler to the traditional genre of singing that entails arduous training and sustained practice compared to other styles. Ramprasad is an “A” grade artist in All India Radio and has been awarded several titles and accolades from leading institutions both within and outside of India. Ramprasad is a trained economist – PhD from University of Georgia, and was a visiting post-doctoral fellow at The Harvard School of Public Health. He has several internationally renowned peer-reviewed publications in the area of economics, social-science and quantitative public health, to his credit. He has a master’s degree in economics, in which he was awarded 7 gold medals and holds the record for the highest marks scored. His current research focuses on understanding the effects of traditional practice methods on brain activity.